What Does a Pre-Launch Internet Program Have to do with Network Marketing?

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What Does a Pre-Launch Internet Program Have to do with Network Marketing?

Well, according to tried and proven Network Marketing (MLM) principles… absolutely nothing. The concept of the ‘pre-launch‘ has more to do with ‘Get IN Quick‘ AND ‘Get RICH Quick‘. It has nothing to do with building a stable and profitable business for people like you and me.

No wonder established off-line MLM companies are tearing their hair out. They watch in horror as newbie MLM companies launch themselves down cables into your living room and into your wallet. What they see is a lot of damage being done. Damage to people and damage to the Network Marketing Industry.

It’s not so much what is being sold in these programs, it’s how it’s being sold that is of most concern. Thousands of people are being lured into programs by visions of luxury cars, holiday homes and unlimited income. Nothing wrong with this picture except…

To make your business stable and profitable, you need a lot of people in your business selling product; not cars, houses, bagfuls of money and incredible lifestyles!

What happens when you get a whole lot of people in your business chasing a dream? If you haven’t already guessed or been through the experience, let me tell you… You get a whole lot of people in your business dreaming!

If there is one concept about Network Marketing that I want you to take away with you it’s this… “There are few sellers in the land of dreams.

If you were sold a dream, guess what you’re going to have to sell to the next person? When the hype dies, so will your business. Unfortunately, so will your dream and the dreams of many others. This, of course, raises questions about responsibility and accountability… So, how do you build a stable and profitable business using Network Marketing?

Well, the first step is to get your thinking right. Network Marketing is a people business. To be successful you need to stop thinking “What can I get?” and start thinking “What can I give?“. This is sometimes referred to as moving from a mind-set of survival to a mind-set of contribution .

A definition of survival thinking is focusing on what you need to say and do to make a living. This is evidenced by playing life safe, rarely stepping outside your comfort zone, working a 9 to 5 and focusing on retirement. People who are in survival mode need constant re-assurance. This is, for example, why people rush home from work to catch the 6.00 news and avidly thumb their way through daily newspapers. Here they find constant re-assurance in the stories of all those poor people who didn’t survive. Surprise! One of the most watched television programs of all times was called ‘Survivor’ where 99% of people didn’t survive!

As long as you think survival you will stay there. In fact, you’ll be trapped! This thinking will limit your success in all that you do including, what you learn, your relationships, your work, and life itself. One thing is for certain… If you go into Network Marketing thinking survival, you will fail.

For your business to be successful through Network Marketing, you need a whole lot of people in your business SELLING product. By offering a fantastic lifestyle and not much else, you will attract a measure of BUYERS. Your success, however, relies on SELLERS.

The BUYERS you attracted are mostly survivors. These are not the people you want in your business. These are not the people who will step outside their comfort zone and sell your product. I’ll say it again… “There are few sellers in the land of dreams”.

Now, here is what I call a Blinding Flash of the Obvious…

Your success in Networking Marketing depends on your ability to turn BUYERS into SELLERS.

The only way you can do this is to start from “What can I do that will help this person in my business succeed”. You’ve got to take an interest in people. You’ve got to teach them all you know; give them all you’ve got. Contribute until it hurts! AND when you do, teach them to do the same. Can anyone do this? Yes. Is it hard work? Yes. Will you have ups and downs? Yes. Can it change your life? Yes!

Network Marketing is the most efficient means of marketing any product or service. It can be as exhilarating as it is exciting. It can bring you all the financial rewards it promises. The difference between those that win and those that lose is how you play the game.

  • Believe in yourself and your product
  • Invest in your product
  • Set personal goals
  • Invest in tools to promote your business
  • Systematize everything
  • Contribute – be willing to coach others
  • Work hard at the start
  • Enjoy the ride!
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